Tag / Marketing

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  • nostalgia marketing in hollywood

    Nostalgia marketing takes on Hollywood

    One of the things I hear asked a lot as a designer is “what’s the next big thing?” Clients, account teams, and fellow designers all want to be a part of the…

  • Digital Marketing Trends 2015

    5 digital marketing trends for 2015

    As 2014 draws to a close, businesses begin to evaluate their marketing plan for the coming year and which agencies are best suited to help them achieve their goals. With technology continuously…

  • Understanding online display ads

    Understanding online display ads

    Online display ads have been around since the early 90’s. Since then the internet has evolved dramatically. In the early years, online display ads were a guaranteed way to drive traffic to…

  • Truvada marketing

    Where’s the marketing for Truvada PrEP?

    Have you heard about Truvada PrEP? Recently, the antiretroviral medication has made the rounds through several news and social media outlets causing controversy and debate, especially among the gay community. On July…

  • Design inspirations July 2014

    Flixel, cheap razors and more design inspirations

    As graphic designers, it’s important to know what’s going on in our field. We have to keep current on new technologies, inventive campaigns and creative trends. Design inspiration is everywhere, and below…

  • Pride month 2014

    How big brands are targeting Pride month 2014

    In case you missed it, President Obama officially declared June as Pride month for the LGBT community. Although many states have celebrated LGBT Pride in June since the 1969 Stonewall riots, it’s…

  • My favorite campaigns of 2013

    A few of my favorite campaigns

    As 2013 comes to a close, it’s time to look back at some of the most entertaining, creative, innovative and engaging marketing and advertising campaigns. In keeping with the seasonal spirit, I’ve…

  • 2014 Trends

    2014 digital marketing and design trends

    2013 saw a number or popular and effective digital marketing and design trends. These trends include: Responsive design Flat UI Retargeted banner ads A focus on CMS and inbound marketing Infographics Big…